What must an insurance producer include when advertising their services?

An insurance producer must include their license number when advertising their services to comply with regulatory requirements. This practice ensures transparency and allows consumers to verify the legitimacy and qualifications of the insurance producer. Including the license number demonstrates professionalism and adherence to industry standards, which helps to build trust with potential clients.

Other options, while potentially useful in marketing, are not mandated by law. For example, including social media links or personal endorsements might enhance the advertisement but they do not provide essential regulatory information that a license number does. Similarly, using client testimonials can help to promote the producer’s services, but they do not fulfill the legal obligation to disclose licensing information. Therefore, featuring the license number serves as a crucial element in maintaining compliance with West Virginia insurance laws.